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Ideas: Insights on Digital Strategy

Practical tips for small businesses and nonprofits — on digital strategy, AI tools, and getting your online presence right. Occasional reflections on work, values, and doing things differently.

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  1. 5 Ways Small Businesses Can Actually Use ChatGPT Today

    Most small business owners have heard of ChatGPT but aren't sure how to actually use it. The headlines are full of hype about AI replacing jobs and transforming industries, but that doesn't help you...

  2. Let Them and Focus on Me

    In her work, ℹThe Let Them Theory", Mel Robbins encourages us to accept others as they are, emphasising that we cannot change them, even when they frustrate us. This concept aligns with the...

  3. Boost Productivity with AEDAEM

    The AEDAEM process is a strategic framework designed to help you take on only the work that is truly necessary, while offloading or automating tasks that don't require your direct involvement. The...

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